Biz Review that Counts
This is one example of why writing reviews is important. IMS Beauty Supply is listed as a beauty supply store. If you never been inside, you'll never know that it also sells liquor. Since the account was locked by a business owner, so no one could change anything. My numerous attempts failed to convince HQ that this is in fact a liquor store and it has a regulated store hours – closed on Sundays. One way to make this business stand out is over-using the word “liquor” in my review. I strategically placed total of 15 “liquor” words. I deployed a sitcom scenario and my personal experiences to tell my story. With the search engine strategy, the more natural words (keywords) show up with its content should receive a favorable position within the results. That's the power of writing a review. The search function is based on your behavior. Example here, Android (left) and iOS as first time searching.